Awareness Campaigns

Spread the Word About Children Waiting in Foster Care

In 1990, our founder Dave Thomas, who was adopted, accepted an invitation from President George H.W. Bush to be the spokesperson for a national adoption awareness campaign. Over the years, Daves public service announcements and advocacy efforts helped to spread the word about the urgent need for foster care adoption.

Today, the Dave Thomas Foundation for Adoption is proud to carry Dave’s legacy forward. We build positive messaging backed by research to educate the public about foster care adoption through our awareness campaigns, and also distribute public service announcements and promote free educational resources.

Together, the Foundations channels and resources reach millions of people each year, helping to realize our vision that every child will have a permanent home and a loving family.

A Home for the Holidays

Each year, CBS Television Network presents an inspirational program featuring uplifting stories of adoption from foster care to help raise awareness of this important social issue. The primetime special shares stories of foster care adoption and has featured performances from some of America’s most popular music artists, including Gwen Stefani, Kelly Clarkson, Faith Hill, Jennifer Hudson, Mariah Carey, Josh Groban and more.

Social Media

Help raise awareness about the urgent need for foster care adoption by following the Foundation on Facebook, Instagram, LinkedIn, X and Threads, and subscribing to our YouTube channel.

Changing Lives: Merriah's Story (TV PSA)

Changing Lives aims to show everyone how adoption can help a child create the future they want, surrounded by a supportive family. The Foundation’s PSAs have appeared on blogs, billboards, radio stations and television networks nationwide, such as CNN, Cooking Channel, Food Network, Fox News, HGTV, Hulu and Travel Channel.

Adoption Guides

Adoption can feel overwhelming. Finding Forever Families: A Step-By-Step Guide to Adoption and Strengthen Your Forever Family: A Step-by-Step Guide to Post-Adoption are among our most requested resources to help families navigate the adoption journey.

Get Involved

With help from the Foundation’s caring community of supporters, we can continue expanding the reach of our programs, including Wendy’s Wonderful Kids, which serves children who have been waiting in foster care the longest. Discover ways to get involved to help advance the Foundation’s mission.

By signing up for our emails, you are adding impact to your inbox each month with news, resources and stories from the Foundation.

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